Ukrzaliznytsia purchased targeted advertising on YouTube for countries where it has no customers, — media reported

The company “Ukrzaliznytsia” purchased targeted advertising on YouTube for countries where it has no customers, specifically in EU countries and the USA.

This information has been reported by the media.

It is noted that advertising for foreign markets is significantly more expensive than for the Ukrainian market.

According to sources, the advertising campaign was launched to protect the top management of “Ukrzaliznytsia” amid accusations of increased corruption from Western partners. The campaign’s goal is reportedly to highlight the challenging conditions under which the company operates.